Meredith Carson

CEO at Bravo Romeo by AJ

Associate member since 2017
Region - United Arab Emirates

Biography

Meredith Carson is the CEO of Bravo Romeo by AJ, a daughter company of AJ consulting focused on content marketing and integrated marketing communications. She is a digital-first strategist, having planned and guided new media marcomms initiatives and online creative since 1999.

Meredith has held roles within multinational media, creative and PR agencies, such as Omnicom, Lowe, Wunderman and Action, throughout the APAC and MENA regions. She also possesses considerable experience as a magazine editor, radio producer/presenter/music director and social media lead for luminary international broadcasters.

Meredith’s known within the industry for her ability to set the agenda and advance global best practice in digital analytics, content marketing, social media and digital PR. Today, she is regarded as the go-to person in the region for online communications strategy and digital/social media crisis management. Creative by nature and focused
on discipline effectiveness, Meredith’s efforts are recognized by the Worldwide Media Cristals, M&M Global Awards, as well as regional Effie and Lynx Awards, amongst others.

Within AJ, Meredith and her team develop the brand strategy and identity for AJ’s innovations, the marketing and communications strategy and its implementation. Currently, she is leading Cloud Video Maker’s content strategy and acquisition efforts, its marketing and communications implementation and rollout, in addition to deep strategy work on AJ’s next ground-breaking initiative.