Colin Nagy
Head of Strategy at FRED & FARID
Executive member
since 2018
Region - United States
Biography
Colin Nagy is currently Head of Strategy for Fred Farid, a agency based in NYC, Paris, Shanghai and now LA.
Previously he was Chief Media and Strategy officer at The Barbarian Group, a digital creative agency named one of the "world’s most innovative” by Fast Company.
There, he led the strategy, media and distribution, and analytics teams to provide client counsel at the intersection of creativity, public relations, social/paid media and emerging platforms.
During his time at the agency, Nagy played a key role in General Electric's emergence as an industry leader in content marketing, beginning with the award winning "GE Show," a multimedia storytelling platform that brought various business units to life through games, film, and visualizations.
Recently, he helped lead the new business win for Etihad, and his team was responsible for overseeing digital and social media strategy for the Abu Dhabi-based airline, also producing a Virtual Reality product experience starring Nicole Kidman.
In addition, he advised retained Barbarian clients including Samsung, IBM, Pepsi, and Bloomberg as well as assorted project-based work for CNN, Virgin, and the NYC Department of Transportation, among others.
Previously, Nagy was a partner at New York-based consultancy, Attention, where he oversaw the media, entertainment and travel practices. His earlier career experience includes strategic communications roles for organizations including Golin and The Brunswick Group.
A regular columnist for Skift, The Guardian, and Quartz, he has also contributed opinion pieces for publications including AdAge, AdWeek, PSFK and Forbes, and has been quoted in outlets including The New York Times, The Financial Times, and Monocle. An accomplished speaker and moderator, Nagy has spoken in the US, Asia, and Europe about a broad range of topics including startups, media, politics, technology and culture.
Nagy holds a BA in Politics and European studies from NYU.